Develop

Samsung Electronics is main sponsor of the International eSports Conference 2008

Berlin, 02.05.2008. The "International eSports Conference", which takes place on 27th and 28th May in Cologne, presents the South Korean hightech company Samsung Electronics, one of the world's greatest supplier of consumer electronic products, as a new main sponsor and partner.

"For Samsung Electronics, the promotion of new developments and sports is an important matter; thus, we deem it as a crucial task to take over responsibilites for such developments. The International eSports Conference has become the most important discussion platform relating to eSports and we are looking forward to participating this year again", explains Michael Müller, Group Leader Corporate Marketing at Samsung Electronics.

"We are glad to have acquired Samsung as a further first-class partner and sponsor for the ESCONF in addition to Electronic Arts. Along with Samsung as the new main sponsor, the eSports-Connection as a new matchmaking platform, several speeches and even more space for networking, we will offer our partners, guests and participants a highly profitable event", as the Conference Director Frank Sliwka says.

This year's speakers at the ESCONF include Konstantin Ewald (Osborne Clarke), Ibrahim Mazari (Turtle Entertainment) and Rolf Kretschmann (Stuttgart University). The final panel discussion of the ESCONF will feature representatives of European eSports associations discussing potential developments within eSports in Europe. The registration for the conference is open on www.esconf.com.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.

For more information, please visit www.samsung.com.