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nintendoNintendo 'faces a moral dilemma' over developer relations

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What price have third party developers had to pay for Nintendo's success?

Make no mistake, the past 12 months of sales and growth for the games industry were driven in part by Nintendo, it's Wii console and its alternative controller, and the push to wider and alternative demographics.

There's no denying the format holder's part in helping drive the games markets around the world to report record revenues and booming hardware markets in various territories.

But at what cost to the rest of the industry does this success come? This is a question posted by Jon Hare, currently director of development at Nikitova Games and the designer of 16-bit classics Sensible Soccer and Cannon Fodder, in response to our recent story regarding Nintendo's booming software sales in the UK during December.

In a comment posted to our sister site MCVUK.com replying to the story about Nintendo's chart dominance, Hare addressed the awkward position Nintendo manages in the industry as both a hardware vendor, first party developer, and approver of third party products, saying the format holder has some tough decisions in terms of its relationships with smaller publishers and developers if it wants to maintain its sales growth and current industry dominance.

"Good for Nintendo, they have always been the best developer in the world in any case. It is just a shame that this time they had to put so many other publishers and developers noses out of joint in order to ensure that their titles received such high priority on their hardware formats," said Hare.

Hare cites the 2007 Q3/Q4 delay in manufacturing of third party product, and says the approval process' "feeding back Lotcheck failures in drops and drabs at such a crucial time of the year" as "unacceptable" and points out that format-holder approval processes at Nintendo (and for that matter Sony and also Microsoft) have a negative impact on product quality.

Scaleform - GFX


He said: "Companies such as Sony, Nintendo and Microsoft should feel lucky that at present no international law forces them to open up their platforms as free technical platforms such as VHS, DVD or Stereo. Personally I feel it is no coincidence that the quality of sequelled, non-licensed original software has gone down ever since controlled platforms became the norm in the mid '90s."

Hare adds: "The only exceptions to this are those titles that are either developed or bankrolled by the hardware manufacturers themselves and a handful of titles from big hitters like EA and Ubisoft."

Because of this Nintendo, as the current dominant hardware manufacturer of current generation consoles, "now faces a moral dilemma," Hare says.

"Does it revert to type and admit that it doesn't really care very much about the rest of the world after all, or does it properly embrace working with third parties and all the extra demand that this brings? Either way if it does not improve on what happened at the end of this year in regard to working with smaller third parties it may find that support for its platforms will start to thin out again from the smaller developers and publishers.

"But then again maybe that is exactly what they want in order to maintain the hallmark of quality on wich their reputation is built."

What do you think? Do the approval processes put in place by format holders mean first-party product will always get the most attention than the titles being made at your studio? Do developers simply have to work on better ideas, or will a company like Nintendo always be the best developer of games for its own platforms by virtue of the fact its software and hardware teams are so closely linked? Let us know your thoughts via the comment section below.

1
 

“stop *****ing”
Posted by: JohnnyFACEHEAD - Jan 8, 3:30pm

nintendo wants to sell consoles. in order to do that, you need good games. nintendo are bringing out those good games. if you guys developed something that was guaranteed to sell based on merit, do you really think nintendo would hold you back? i dont care about 3rd party companies as long as nintendo maintain the high standard they have set with the likes of twilight princess and super mario galaxy


2
 

“Re: stop *****ing”
Posted by: Mark Richardson - Jan 8, 4:04pm

Nintendo do not have it all their own way look back at the n64 and game cube, alot of great games came out for both but in total not alot of games came out for them thus making it harder to sell the machines (considering how many games apeared on ps). What people need to do is put as much tought and care into games for thw Wii like nintendo do (im not saying they dont already), but more thougth needs to go into them otherwise they wont sell, the wii already has far far far to much shovel ware on it!


3
 

“;kjh”
Posted by: Dale - Jan 8, 6:36pm

I often hear this sort of argument and developers complaing about Nintendo taking sales away from smaller developers on their console. Developers should just try to make decent games for the wii. There are very very few there that are decent and are not made by Nintendo or a Nintendo trusted company. So yes lets get rid of this product approval thing so that MANY MORE **** games can be shoved onto the wii. And then Nintendo can stop making their own games so that they do not take sales away from smaller developers and then they will stop complaining and the wii qill be even more of a junk yard for half assed games.


4
 

“Re: ;kjh”
Posted by: jedz - Jan 8, 8:59pm

even though there is a product approval thing - its really stupid because so much lame casual games appear on the console. seriously the standards for games on the wii should be raised. take a look at the PS3 or the 360...they dont have games that are simply "dumped" onto the console. As a result wii's AAA titles that some devs to actually spend time and effort on sell horribly (Zack&WIki)


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